Meta Ads Bootcamp · First cohort
Learn to run Meta ads that bring in customers.
A small, live bootcamp for business owners who want to run their own Meta ads on Facebook and Instagram properly, in Meta Ads Manager. You'll build and launch a real campaign for your business, and I'll review it with you until you know how to read the results and improve them.
Join the waitlist
Why Meta ads
Meta is where the attention is, and it's where businesses put their ad money. Facebook, Instagram, Messenger and WhatsApp all sit under Meta, and one campaign in Ads Manager can reach people across them.
You're not really selling until ads are part of your strategy.
Posting alone reaches very few people. A typical Instagram post now reaches only about 3 to 4% of your own followers5, and people who have never heard of you won't see it at all. Ads put your offer in front of the people most likely to buy, every day, on a budget you control. Content builds trust. Ads bring the buyers.
- Emarketer forecast, April 2026, via Marketing Dive
- Meta, Q1 2026 results (daily active people, March 2026)
- Meta, full year 2025 results
- DataReportal, Digital 2026: Nigeria (Oct 2025 data)
- Socialinsider data, via Sprout Social
Boosting a post and running Meta ads are two different things.
The Boost button gives you a few basic settings and very little data. Real Meta ads are built in Ads Manager, where you choose the campaign objective, test different ads against each other, track sales with the Pixel, and see exactly what each naira brought back.
If boosting hasn't worked for you, this is usually why. Ads Manager is what this bootcamp teaches.
What we'll cover
- 01
Foundations and setup
Your offer, your audience, your goal and budget. Then Business Manager, the Pixel and tracking, set up correctly from day one.
- 02
Creative and copy
Hooks, formats, and how to make good ads with your phone and simple AI tools. You leave with ads ready to run.
- 03
Build and launch
Campaign structure, targeting and budget. Everyone launches a live campaign.
- 04
Reading the numbers
We go through your actual results: which numbers matter, what to cut, what to keep, and what to test next.
- 05
Scaling and what happens after the click
Two weeks after session 4, so your campaign has enough data to scale. Landing pages, follow-up, retargeting, and a 90-day plan so your ads turn into sales.
Is this for you?
A good fit if you
- Run a business and want more customers from social media
- Have boosted posts before and weren't sure they worked
- Want to understand your ads instead of guessing
- Can show up live once a week
Also expect
- Recordings of every session
- A group chat for questions between calls
- Personal feedback on your own campaign
- A separate ad budget of about ₦50,000 for your test
Questions
What does joining the waitlist mean?
You're first in line. When enrollment opens, I'll reach out to you personally with the dates and how to secure your spot. Joining doesn't commit you to anything.
I already boost posts. Isn't that the same thing?
No. Boosting is a shortcut with limited targeting, no real testing, and almost no tracking of sales. In the bootcamp you'll build proper campaigns in Meta Ads Manager, which is how businesses that grow with ads actually run them.
Is the ad budget included in the price?
No. The ₦100,000 covers the bootcamp. Your ads run on your own account with your own budget, which I recommend keeping around ₦50,000 for the program so you have real results to learn from.
I've never run an ad. Can I still join?
Yes. The first session starts from zero and sets everything up with you.
What if I miss a session?
Every session is recorded, and you can bring your questions to the group chat or the next call.